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In Mexico there is this beautiful and strong tradition amongst indigenous families to carry their babies in Rebozos. For a long time this tradition has marked the mexican people, bonding parents and their children, and giving security to the child to face the outer world by themselves once they grow up.

Te Abrazo is a mexican brand that is working hard on recovering this tradition and teaching parents how to use it and enjoy the results. I was invited to collaborate doing some designs for a campaign called Te Abrazo México, where all the raised funds are being donated to a mexican ONG that takes care of children of the streets of Mexico City.